Presets
- Sell ready-to-use settings and configurations that instantly transform digital content.
Revenue model
Presets are typically sold as one-time purchases, often bundled into collections or offered with updates for premium pricing tiers.
Required effort
They require initial expertise and time to create high-quality, versatile presets, but require no maintenance once published.
Benefits
Presets offer unique seller advantages: minimal ongoing support compared to software products, higher perceived value-to-effort ratio than templates, instant delivery without fulfillment delays, easy demonstration through before/after examples, and the ability to create signature styles that customers specifically seek out by name.
4 Examples
Lightroom Presets
Professional Lightroom presets for photographers, featuring multiple versions and a master bundle.
DaVincie Resolve plugins and presets
A toolkit of add-ons designed to simplify and enhance video editing workflows in DaVinci Resolve.
Motion GFX
Professional motion graphics and effects for video creators, including titles, glitch effects, and film textures.
Lightroom Presets
Custom image editing presets designed to streamline photo editing workflows.